Australia is set to renew its focus on wooing the cash rich middle class population of India and China at the Australian Tourism Directions conference in Canberra. According to a PTI report, the conference, to be held from tomorrow, will also analyse the progress of plans to double overnight visitor spending to USD 140 billion by 2020.“Now more than ever we need to remain focused on the big picture improvements that can enhance the long-term competitiveness of the sector,” said Martin Ferguson, Federal Tourism Minister, Government of Australia. He added that the conference will renew the industry's focus on Asia and the rise of China as Australia's most valuable tourism market.
Sydney Tourism News and Information: Australia to Renew Focus on Indian and Chinese Middle Class Tourists
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